Functional Fixedness

Mitch HobishGrowth, Innovation, Leadership, Productivity

What do a flock of starlings (known as a murmuration) and ferromagnetism have to do with each other? On the surface, probably nothing. Nothing, that is, unless you are a team of scientists with a perspective and approach that goes outside what their nominal area of study seems to call for. A team headed by William Bialek at Princeton University …